Letv’s first Le Meetup in Delhi was a resounding success with active participation of Superfans, tech enthusiasts, bloggers and influencers. At the Meetup Letv presented several videos to the audience to introduce them to the company, its unique ecosystem and also the products in its portfolio. Following this the participants were given a hands-on experience of the superphones prior to their official launch in the Indian market.
Le Meetup proved to be a great encounter for Superfans and the bloggers’ community, giving them an opportunity to preview Le Future as envisioned by Letv’s ecosystem.
There was a lively exchange of information and valuable feedback that made the whole session extremely engaging. Commented one of the SuperFans present at the event “It was really exciting to be part of this event that gave us a preview of what Letv has in store for India. We also appreciate that the company representatives chose to interact with us personally which will certainly strengthen our bonds with the brand.”
The Meetup had an exclusive Q&A session and an open dialogue between fans, bloggers, Youtubers, and Le staff. As the closing note, Ivan Wang, Associate Director, Digital Marketing said “We are truly overwhelmed by the response we received to our Le Meetup in Delhi. We recognize that our fans and followers are vital and hence we have ensured that our comment response rate is 98% and response time is no more than three minutes. This is a new benchmark in the industry and has been widely acknowledged by our fans . Every feedback matters and we will very closely consider them, he concluded.
Letv’s Flagship Le Max was unveiled at the meetup.
Letv shared its outlook for India as a key market, which along with the US is part of its global expansion plan. According top priority to this market, the company intends to match the product launches in India with that of global launches. Towards close of the session, details of a preview event on Jan 5 were revealed, where the company is expected make more confirmed announcements on its main launch date.
The next Le Meetup will be held in Delhi on January 9th 2016, followed by one in Hyderabad.
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