Signifying the growing importance of mobile photography globally, OPPO Mobiles, a leading global technology brand, is targeting for a year of growth in India. Emphasizing its continuous focus on mobile photography via “OPPO Camera Phone”, OPPO conducted its first sale of recently launched the Selfie Expert OPPO F1 in Delhi today. First customer on the occasion was the famous Bollywood and Telugu film actress & Video Jockey-MTV India, Rhea Chakraborty who became the proud owner of the newly launched “Selfie Expert” OPPO F1.
Excited on being the first OPPO F1 customer, Rhea Chakraborty said, “I am so thrilled at being the first one to be able to use the ’Selfie Expert’ OPPO F1. I love taking selfies and am sure that my new phone will help me take the best selfies every time I want to. I am so pleasently surprised on seeing the enthusiasm among the crowds, OPPO fans and customers here and I wish OPPO all the best in their India growth journey.”
The OPPO retail outlet at the V3S Mall in Laxmi Nagar, Delhi is already very popular among people especially the youth and is witnessing huge footfall every day. OPPO’s entire range of camera phone devices starting from entry level to mid-range smartphones are on display at allretail outlets and users can get a touch and feel of the devices and experience its features before making the decision to purchase it.
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Announcing the company’s plans Mr.Poppy Huang, CEO-Delhi, OPPO Mobiles India said, “Delhi is one of the top markets in India in terms of technology adaptation, awareness, 4G connectivity, therefore it is a very important market for OPPO Mobiles and the first sale today is a reflection of our resolution to grow and long term commitment to the Indian market.” Owing to the huge positive response that we have been getting in India we are speeding up our sales and service network as we expect a fair growth and a bigger share of the market in the times to come.We are leaders in mobile camera technology and therecently launched “Selfie Expert” F1 and the F1 Plus, we are confident of a very successfully innings in 2016.”
Dubbed as the “Selfie Expert”, the F1 features a standout 8 MP front-facing camera with a wide f/2.0 aperture lens and a 1/4-inch sensor, a sophisticated Pure Image 2.0+ photography platform offering OPPO’s Beautify 3.0 feature, OPPO’s patented Screen Flash to make snapping selfies in low-light conditions, and can shoot selfies using hand gestures and spoken commands, ensuring stunning selfies in all conditions.The F1 is specially designed with powerful software and hardware to make capturing stunning selfies a breeze, with a Qualcomm Snapdragon 616 series Octa-core processor with 3GB RAM and 16GB ROM, all backed by OPPO’s spectacular build quality with a silk feeling metal panel. The F1 also sports a 13 MP rear camera along with interesting camera features like Slow Shutter, Double Exposure, Ultra-HD and many more to delight the end users.
OPPO has renewed its brand association with Bollywood superstars Hrithik Roshan and Sonam Kapoor earlier this month to further accelerate its marketing campaign in South Asia Region. OPPO has entered into a 3-year partnership with FC Barcelona and recently announced its Official Global Partnership with International Cricket Council (ICC) for the mobile phone category for four years starting 2016. OPPO has been globally ranked at number 8 in terms of smartphone shipment and has sold 50 millions units in 2015 according to a recent report by Trendforce.
OPPO currently has 21 phones including flagship models such as the R7 Plus, R7 Lite, Mirror 5, R5 and Find 7.The company will also expand its offline sales outlets to 35,000 and target 180+ service centers across the country. Additionally, OPPO has also announced a 30-day replacement period and 24-month warranty policy for every OPPO product sold across India.
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